Your questions, answered.
Straight answers to what people ask before we work together. Can't find yours? Email hello@kyoloustudio.com.
Working with me
-
Why KyoLou Studio?
Because I start with what's genuinely true about your business, then turn it into a brand that's impossible to miss. You work with me directly, from first call to final file, with seven-plus years of senior design experience behind every decision. Every logo, illustration and layout is made by me.
-
Branding isn't a logo, it's the strategy, story, and system behind how people remember a business. Customers scroll past hundreds of options in seconds, so a distinctive brand is the difference between noticed and forgotten. It builds trust before anyone tries the product, and gives them a reason to pick it over what's sitting right next to it.
-
Clear and attractive design creates a strong first impression and builds trust, helping your brand stand out and making customers choose you over competitors. It signals professionalism, enhances user experience, and drives the engagement that turns browsing into conversions.
-
Yes. I take rough ideas and pressure-test them into a clear direction before anything gets designed, whether it's a new business or a product like a drink or a game.
-
Like you. I pick what fits your business, not what I'd make for myself.
-
Yes. I work fully remotely with clients across Australia and overseas.
-
You can, and plenty of people try. In one GoDaddy study, 30% of small business owners tried DIY first, usually switching once the design stopped reflecting their business. I bring the strategy, skills and time that make your brand look like it belongs to you, and nobody else.
-
You can, and AI is a fine place to start if you're testing an idea. What it can't do is choose. AI gives everyone a similar, average answer, so a playful brand made with AI tends to look like every other playful brand. Taste is knowing which idea is right for your business, and saying no to the rest.
That's what you're paying me for. My taste comes from seven-plus years of making things, not prompting them. Before anything gets designed, my questionnaire and research dig out what's genuinely true about your business, which a prompt wouldn't know to ask.
I do use AI to research and explore ideas faster. But every logo, illustration, layout and graphic you receive is made by me, so you own your brand outright. Every brand also comes with an AI-ready brand kit, so the AI tools you use later stay on brand.
Read the full post: Why not just use AI to design my brand?
-
For research and exploring ideas. I edit and approve everything it touches. Every logo, illustration, layout and graphic you receive is made by me, so you own your brand outright.
-
Rules your AI tools and agents can follow, so they understand your brand and apply it properly. Think of it as training your AI on your brand. Every package includes one.
Packages and pricing
-
Every project is quoted after a discovery call, because the price depends on how much strategy and how many touchpoints you need. Brand Starter gives you a strong identity fast. Brand Foundations adds brand strategy and your first pieces. Brand World adds a tone of voice guide, tagline options and a website. Full prices are in my pricing guide. [Download the pricing guide]
-
Branding isn't a logo. It's the strategy, story and system behind it, so everything you make looks like the same business. You're paying for the thinking, not how complicated the final logo looks.
-
Yes. Most projects are split into a 50% deposit to book your start date and 50% before your final files are released. Larger projects can be split into three payments.
-
I'll always flag it before doing extra work, so nothing gets added without you knowing the cost first.
AI
Process, timing and files
-
Not as much as you think. A completed project questionnaire, access to any existing brand assets, and a willingness to dig into the thinking. I handle the rest.
-
Brand strategy projects typically run 2 to 3 weeks. Brand identity projects run 4 to 6 weeks. Combined strategy and identity projects run 6 to 8 weeks. Website projects run 2 to 4 weeks. Timelines are confirmed at the start of each project.
-
If your existing brand is mostly working, brand collateral support might be the right fit. If something feels off, it's worth a conversation. Sometimes a refresh is enough. Sometimes starting fresh is the smarter move. We work that out together on the Discovery Call.
-
Not a problem! I'll handle the domain transfer and make sure everything is set up properly.
-
Yes. Full ownership transfers to you once the final payment is received. Every project includes a handover session — no prior Squarespace experience needed.
-
Yes. A 50% deposit is required to secure your project start date, with the remaining balance due on delivery. For larger projects, staged payment schedules can be arranged.
-
Every asset arrives in one zip file, along with your AI-ready brand kit, once the final 50% is paid. Websites are transferred to your Squarespace or Shopify account with a walkthrough.
-
I don't manage paid ads or SEO. I do offer ongoing design support on retainer, and I'm happy to refer you to someone I trust for the rest.
Let’s work together!
Tell me about your project and I'll follow up within 48 hours.